SME Savvy
Pilchard was one of the first ‘sme centric’ agencies to recognise that food & drink was evolving at breakneck speed providing ownable niches for ambitious challenger brands.
The rise of online platforms, a lessening dependence on the major mults accelerated the demise of lethargic, one-size-fits-all brands and fuelled a growing appreciation of what constitutes ‘real food.’ Elsewhere, the emergence of diverse ‘minority food’ causes (vegan, coeliac, keto), a growing appetite for healthier offerings, 'slow food' and real ingredients created a vibrant landscape where ambitious, have-a-go founders could step forward and test their entrepreneurial mettle.|
We'll always drop in to help ambitious brands find their voice!
Food & drink is so much more than body fuel, so let’s treat it with the respect it deserves!
![](https://assets-global.website-files.com/62b15952669950560c35451e/62b1a90807b81918b0bc2ca3_Coldpress_Rise%26Shine_750ml_v01.jpg)
![](https://assets-global.website-files.com/62b15952669950560c35451e/645df624912bb16f685279c3_Mango%20Yuzu%20-%20Light%20Background-min.jpg)
![](https://assets-global.website-files.com/62b15952669950560c35451e/62b1a92a72eea82df73d4809_thumbnail_SMOKED_JALAPENO_LIME%20LOW%20RES.jpg)
![](https://assets-global.website-files.com/62b15952669950560c35451e/65d8a4b2ac0217dcd566e201_team%20shot%203.jpg)
![](https://assets-global.website-files.com/62b15952669950560c35451e/62b1ac3021d721bc4156a4c5_Tiana%20difference.jpg)
![](https://assets-global.website-files.com/62b15952669950560c35451e/62b1adb65a0919207b835677_Darling%20Spuds%20Innoveat-min.jpg)